Adidas Spezial SS18

Celebrated in a lookbook shot by British photographer, Kevin Cummins, and a dreamlike film featuring a soundtrack created by ‘People, Places and Things’ with Gabe Gurnsey of Factory Floor, and narration by Bez, the collection encapsulates what the second Summer of Love meant to so many.


Informed by the past, but geared towards a modern, progressive perspective, at the collection’s core is the idea of adoption and reinterpretation; the creation of solid, meaningful products that are free to any interpretation, adaptation or style; the essence of adidas itself. 

Divider Img 0213

The key message for adidas SPEZIAL SS ’18 is; Escape, Unity, Tolerance and Discovery. The collection pays dues to the values of an era that remain equally relevant 30 years on from the birth of the UK Acid House movement – a movement to which adidas was, without question, intrinsic to. 

Divider Img 9843 Img 9822 Img 9659 Img 9776 Img 9954 Img 0108

Find the whole range of Adidas Spezial SS18 products here.