Adidas Spezial SS18

Celebrated in a lookbook shot by British photographer, Kevin Cummins, and a dreamlike film featuring a soundtrack created by ‘People, Places and Things’ with Gabe Gurnsey of Factory Floor, and narration by Bez, the collection encapsulates what the second Summer of Love meant to so many.

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Informed by the past, but geared towards a modern, progressive perspective, at the collection’s core is the idea of adoption and reinterpretation; the creation of solid, meaningful products that are free to any interpretation, adaptation or style; the essence of adidas itself. 

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The key message for adidas SPEZIAL SS ’18 is; Escape, Unity, Tolerance and Discovery. The collection pays dues to the values of an era that remain equally relevant 30 years on from the birth of the UK Acid House movement – a movement to which adidas was, without question, intrinsic to. 

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Find the whole range of Adidas Spezial SS18 products here.